2 similar solutions to Google Analytics (Web analytics), selected for freelancers and small businesses.
The privacy-first alternative to Google Analytics: one dashboard, no cookies, no consent banner
The lightweight, privacy-friendly web analytics tool, hosted in Europe, with no cookies and no consent banner
| Tool | Price | Ideal for |
|---|---|---|
 Google Analyticsref. | €0 | web analytics |
 Fathom | From $15/month, 7-day free trial | web analytics |
 Plausible | From $9/month | web analytics |
Indicative prices taken from the tool pages, to be checked on the official websites.
We have identified 2 alternatives to Google Analytics in the Web analytics category. Each one offers different features suited to freelancers and small businesses.
Google Analytics is a popular tool in the Web analytics category, but the best choice depends on your specific needs. Compare the alternatives above to find the one that fits your business best.
To choose, compare the features, pricing and reviews of each tool. Read our detailed review of Google Analytics and use our comparator for a side-by-side analysis.
Yes, every alternative listed here is selected for its relevance to freelancers and independent workers. They cover needs similar to Google Analytics in the Web analytics category.
Migration depends on the tool you choose. Most modern alternatives offer imports from other platforms. Check each alternative's page to learn about the available migration options.
