Lemon Squeezy: sell your digital products the simple way

Lemon Squeezy is a platform to sell digital products: software and SaaS, templates, ebooks, courses, subscriptions. What sets it apart is its Merchant of Record status: Lemon Squeezy is the official seller to your customer, collects the payment, then collects and files VAT and sales taxes in each country. You receive the proceeds of your sales, without having to register for VAT in 40 countries. Since its acquisition by Stripe, the platform runs on Stripe's payment infrastructure.

Creators, independent developers and small SaaS businesses that sell internationally and do not want to handle the tax side of digital sales. If you sell a Notion template, a plugin, an online course or a software subscription to customers in several countries, this is exactly its turf. On the other hand, if you sell physical products, or if you process large volumes with a team able to handle VAT, a classic processor like Stripe will cost you less per transaction.

• Sell without a website: create a product, then share a checkout link or embed a checkout overlay on any page, newsletter or social network.
• Subscriptions and recurring billing: bill weekly, monthly or yearly, with free trials, upgrades and downgrades, and automatic recovery of failed payments.
• License keys: automatically issue a license key after each software sale, with deactivation and re-issue from your dashboard.
• International payments: 20+ payment methods including PayPal, 130+ currencies, and customers in 135+ countries.
• Built-in marketing: discount codes, lead magnets and pay-what-you-want pricing, plus an email tool for your buyers, billed separately based on subscriber count.
• API and webhooks: a full REST API to plug Lemon Squeezy into your own product.

No monthly subscription for selling: the plan is $0 a month and Lemon Squeezy takes 5% + $0.50 per transaction. That fee includes payment processing, fraud prevention and, above all, VAT and sales tax handling internationally. Custom pricing exists for large volumes, on request. Email plans are billed separately, based on subscriber count. Payouts are made by bank transfer or PayPal, twice a month. Prices checked on lemonsqueezy.com in November 2026.

At FreelanceKit, we picked Lemon Squeezy because it solves the most painful problem of selling digital products internationally: VAT. For a solo freelancer, not having to register or file in each country is well worth the fee, especially at the start, when you do not yet know whether the product will sell.

The weak point to know: 5% + $0.50 per sale is clearly more than a classic payment processor. As your volumes grow, the gap adds up to hundreds of euros a month. Pricing is in dollars, transfers arrive twice a month, and support is by email with an announced response time of 24 to 48 hours.

To compare Lemon Squeezy with Gumroad, Paddle, Stripe or systeme.io, see our page on alternatives to Lemon Squeezy.